Month: October 2023

frologic’s sales team was a very small team. Just before the exit, when we closed annual revenues of several million euros, and employed more than 40 people, effectively only 4-5 worked in sales. But how did we manage to make this work? While certainly there was room for improvement, we had a somewhat different approach to sales than most traditional software sales organizations. Nobody in our sales team had a real background in software sales. Initially this was no conscious decision. In the first years, we didn’t really think of sales as a dedicated role. Instead we just answered requests,…

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We are Harri Porten and Reginald Stadlbauer. 20 years ago, we founded the software startup froglogic. Unlike most startups today, we bootstrapped the company. This means we never raised money from investors, took any loans or grants. Besides each of us putting a few thousands euros into the company initially, any further growth was driven by the revenues and profits generated with our products and services. This way, we managed to grow froglogic from just two guys and one idea into a healthy and profitable company with several million euros of annual revenue and ca. 40 employees. While we did…

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In the dark and cold Norwegian winter of 2002/2003, Harri and I hung out quite a lot together with our girlfriends. Both our happiness with the job at Trolltech decreased as we saw our ideas not resonating with Trolltech’s management. In addition to that, after a few years in Norway, the long winters made life not so enjoyable. We started discussing ideas of a tool to automate testing of the applications written using Qt. At this time, the topic of automated software testing wasn’t that hot, esp. when it came to testing GUI applications. There mostly existed only a single…

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I grew up in a typical middle class household in Graz, Austria. My mother was a doctor and my father taught Chemistry at University. I am the middle-child with an older sister and a younger brother. My dad always was very interested in technology and got me into electronics and computers early on. Already in my school years, when most families didn’t even own a computer yet, I learned to program (initially on a Sharp MZ 700 and later on Atari ST) and started earning a few Schillings here and there by selling small utility programs I wrote and published…

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